3 Ways SEO & Content Work Better Together

The relationship between seo service knoxville tn and content marketing can always feel a bit complicated – specifically in how the two fit together. Do they get along? Are they at odds with each other? If so, is it possible to ever make them work together?

If you’re trying to grow your qualified search traffic, you can’t do it with only one; you have to combine your SEO efforts with engaging content. But what’s the most effective way to do this?

  1. Keywords Can Help You Generate Content Ideas: There is no such thing as SEO without keywords, and the most astute content marketers understand that the best content helps your rank for the terms that are most related to what your consumers are already searching for – which is why every effective content strategy starts with keyword research.
  2. A Diverse Backlink Portfolio Is the Direct Result of Engaging Content: Google uses links to measure relevance, authority, and trust of websites. So producing lots of linkable content will help boost your rankings.
  3. A Site Audit Can Reveal Where Your Content Falls Flat: A comprehensive site audit allows you to take a closer look at the more technical aspects of your site. But what this audit can also do is reveal which pages are falling flat – which is where engaging content comes back into play.

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